EGG by Susan Lazar offers modern, designer apparel for babies and toddlers. Nurture your baby in style with Egg baby. Egg hatched in 2003 when designer Susan Lazar decided to create a lifestyle brand designed around the needs of stylish mothers and children. Egg baby uses natural fabrics and clean, simple designs- no frills or gimmicks. The result is fashionable yet timeless baby clothes of the highest quality.